M90 Camouflage Collection

M90 Camouflage

Developed for the Swedish Armed Forces, M90 is a uniquely bold camouflage pattern known for its distinctive angular, geometric design. Introduced in the late 1980s and widely adopted by the 1990s, M90 was purpose-built for Sweden’s temperate forests, rocky terrain, and open plains—designed to disrupt the silhouette of soldiers operating in the Nordic landscape.

Unlike traditional organic camo shapes, M90 uses hard-edged blocks of green, khaki, black, and grey to break up form and movement. The result is a pattern that’s visually striking yet tactically effective — one that’s earned affection from Swedish troops under the nickname "Lövhögen" or “The Leaf Pile.”

Variants for desert and arctic environments followed, but the woodland M90 remains an icon — not just of Swedish military design, but of functional camouflage that performs as sharp as it looks.

Precision by design. Distinct by nature. Built to blend.